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Principles of Management class questions
there are seven questions in the attached file that need to be answered in depth of logic and argumentation, all instructi …
Principles of Management class questions
there are seven questions in the attached file that need to be answered in depth of logic and argumentation, all instructions and questions are in the attached file. The answers should be based on the book M: Management 5th edition by Thomas Bateman.*I might be able to give access to the book if the tutor doesn’t have it.
Select a brand that you or your family uses regularly; this should be a brand that the average person would recognize. Ana …
Select a brand that you or your family uses regularly; this should be a brand that the average person would recognize. Analyze this brand using the instructions below. When analyzing your brand be sure to go to the company’s Web site(s) and conduct other research as well to support your analysis. (A 12-page response is required for the combination of Parts A through H.) Your Stand-Alone Project responses should be both grammatically and mechanically correct, and formatted in the same fashion as the project itself. If there is a Part A, your response should identify a Part A, etc. In addition, you must appropriately cite all resources used in your response and document in a bibliography using APA style. Part A Brand Description: Describe the brand you have chosen using the following criteria.1.Describe your brand; what is it and what does it do? 2.Where do you normally purchase the brand, and are there other types of sales locations?3.What is the usual price of the brand? 4.What are your reasons for using this brand? 5.Ask two (2) other people what they think of the brand and record their responses. Are they similar or different from your opinions?Part B Consumer-Based Brand Equity Model: Apply the six (6) areas of the Customer-Based Brand Equity Model (CBBE) to your product and discuss your results. Part C Brand Positioning: Discuss the following concepts as they relate to your brand. 1.Who is the target market for your product?2.Who is the competition?3.What are the points of parity and points of difference in your brand and the competition’s brand(s)?4.What are the brand’s core values?5.What is the brand’s mantra?Part D Brand Elements: Analyze the following elements of your brand in relationship to the six (6) criteria for choosing brand elements: memorable, meaningful, likable, transferable, adaptable, and protectable. If your brand does not possess one of the elements, then suggest ways that this element could be implemented successfully. 1.Name2.URL3.Logo/Symbol4.Slogan/Jingle5.PackagingPart E Marketing Program: Analyze the following factors as they relate to the brand. 1.Discuss either the marketing or product strategy of the brand.2.What is the brand’s pricing strategy?3.What channel strategy does the brand use?Part FIntegrated Marketing Communications (IMC) and Leveraging Secondary Brand Knowledge 1.Discuss two (2) IMC strategies used by the brand. 2.Discuss two (2) ways that the brand leverages secondary brand knowledge. Part G Brand Extension: Discuss whether the brand is an extension of another brand. If the brand is not an extension, could it be extended? Explain.Part HRecommendations: Make three (3) recommendations concerning the future branding activities that you feel would help the brand gain or maintain brand equity. Be sure to thoroughly explain your rationale for each recommendation.
General Instructions Question 3 requires that you access the Personal Financial Planner Worksheets. These can be found i …
General Instructions Question 3 requires that you access the Personal Financial Planner Worksheets. These can be found in the course materials by clicking on the link to the left.There are several worksheets in this packet.Find the ones titled Resume and Preparing for an Interview to answer the question. There is no word count requirement per question.There is a minimum word count for all questions combined of 1000 words with no less than three scholarly references. -Given her current situation, identify some positive and negative aspects of her current career. -What suggestions do you think Shelby should consider related to her current and future career activities. -Describe how Shelby might use the following Personal Financial Planner sheets for career planning (Resume Worksheet and Preparing for an Interview).
Help with case study
Accountability Gap Scenario You’re in your final weeks at Padgett-Beale as a management intern. Hopefully, this has b …
Help with case study
Accountability Gap Scenario You’re in your final weeks at Padgett-Beale as a management intern. Hopefully, this has been an enriching and rewarding experience for you. Before you finish out your time here, the Chief of Staff has asked you to prepare one last briefing paper – this time your audience will be three new members of the corporation’s Board of Directors (BoD). These busy executives need to be brought up to speed on their responsibilities with respect to cybersecurity. The Chief of Staff has provided you with a list of readings that have been reviewed and found acceptable for use in preparing this briefing (the readings appear under Research in this file). The new members of the board will each receive a read-ahead package containing these readings. As you work your way through the CoS’s reading list, you should take notes and familiarize yourself with the roles and responsibilities of a member of the Board of Directors. You should also review the Accountability Gap research report and the findings from that research. From these resources and others that you find on your own, you’ll need to identify and then discuss at least five security and privacy related issues that the board members need to be aware of. These should include cybersecurity related responsibilities for BoD members as enacted in federal and state laws and/or published in government or industry regulations. (Hint: look for terms such as fiduciary duty, liability, due diligence, etc.) See the instructions below for additional information about length, formatting, and citing of sources. Research Review the Week 7 and 8 readings. You should pay special attention to the reading on the Accountability Gap (see https://conferences.law.stanford.edu/cyberday/wp-content/uploads/sites/10/2016/10/3c1_The-Accountability-Gap-Report-%e2%80%93-Cybersecurity-and-Building-a-Culture-of-Responsibility-1.pdf )Research the roles and responsibilities of Boards of Directors in general and with respect to cybersecurity. Here are some resources to help you get started: https://www.extension.iastate.edu/agdm/wholefarm/html/c5-71.html https://www.gsb.stanford.edu/sites/gsb/files/publication-pdf/cgri-quick-guide-03-board-directors-duties-liabilities.pdf https://www2.deloitte.com/content/dam/Deloitte/za/Documents/governance-risk-compliance/ZA_DutiesOfDirectors2013_16042014.pdf https://securityintelligence.com/nacd-publishes-five-cybersecurity-principles-every-board-director-needs-to-know/ https://www.infosecurity-magazine.com/opinions/corporate-board-responsibility/ https://corpgov.law.harvard.edu/2017/04/28/cybersecurity-trends-for-boards-of-directors/ https://corpgov.law.harvard.edu/2017/05/30/cybersecurity-must-be-high-on-the-board-agenda/ As you read the above readings, identify five or more ways that members of the BoD can become more informed about the company’s current cybersecurity posture (a key step in closing the “accountability gap.”) These will become your recommendations in your briefing paper.Find at least one additional source that provides information that a member of the board of directors needs to know about his or her cybersecurity responsibilities. Write Write a 2 page briefing paper in which you present a summary of your research about the topic and your recommendations as to what should be included in a briefing to the new members of the Padgett-Beale Board of Directors. Be choosy about what you include – busy executives do not have the time to read lengthy, rambling papers. Don’t be too choosy however. Your recommended content should be comprehensive and fully address the briefing topic. At a minimum, your briefing paper for this case study must include the following: 1.An introduction to the case scenario and the topic (use the information above) 2.A discussion of five or more key points about the topic (“cybersecurity and related responsibilities of members of corporate Boards of Directors”) 3.Five or more recommendations for closing the accountability gap by making sure that members of the BoD are educated about cybersecurity and informed about cybersecurity issues as they arise in the future. 4.A closing section in which you restate the key issues and your recommendations. As you write your briefing paper, make sure that you address security issues using standard terms and definitions. See the resources listed under Week 1 and under Course Resources > Cybersecurity Concepts for definitions and terminology. Submit For Grading Submit your research paper in MS Word format (.docx or .doc file) using the Case Study #1 Assignment in your assignment folder. (Attach your file to the assignment entry.) Additional Information To save you time, a set of appropriate resources / reference materials has been included as part of this assignment. You must incorporate at least three of these resources into your final deliverable. You must also include one resource that you found on your own.Your briefing paper should use standard terms and definitions for cybersecurity. See Course Content > Cybersecurity Concepts for recommended resources. 3.You must include a cover page with the assignment title, your name, and the due date. Your reference list must be on a separate page at the end of your file. These pages do not count towards the assignment’s minimum page count. (An example and template file are available in the LEO classroom. See CSIA_Basic_Paper_Template(APA_6ed,Nov2014).docx file under Content > Course Resources.) 4.Your briefing paper should be professional in appearance with consistent use of fonts, font sizes, margins, etc. You should use headings to organize your paper. The CSIA program recommends that you follow standard APA formatting since this will give you a document that meets the “professional appearance” requirements. APA formatting guidelines and examples are found under Course Resources > APA Resources. An APA template file (MS Word format) has also been provided for your use (APA_6ed,Nov2014).docx. 5.You are expected to write grammatically correct English in every assignment that you submit for grading. Do not turn in any work without (a) using spell check, (b) using grammar check, (c) verifying that your punctuation is correct and (d) reviewing your work for correct word usage and correctly structured sentences and paragraphs. 6.You are expected to credit your sources using in-text citations and reference list entries. Both your citations and your reference list entries must follow a consistent citation style (APA, MLA, etc.).
project management ( Lesson 6)
Lesson 6Activity 1: Project – TitanicWorking in your team, you will research a major project that had its ups and downs.Fi …
project management ( Lesson 6)
Lesson 6Activity 1: Project – TitanicWorking in your team, you will research a major project that had its ups and downs.First watch the video,Then work together as a team to research the project management process of the building and sailing of the Titanic.Some resources to get you started, include:Lessons on the TitanicThe team should find many other resources. You should find primary and secondary sources. If you have questions about this, ask the librarian for help.Activity 2: Analysis of TitanicOnce you have thoroughly researched the project, analyze the project discuss with the team the following issues. Address what the statement means in relation to the Titanic project. Find specific examples for each statement.You need to know what you are measuring. For this first one here are some guiding questions: What was the decision about life boats? What was the decision based on? How did it play out?Assumption can kill you.Distractions are dangerous.Little things add up.Beware of Scope CreepStakeholders should be kept informed.Activity 3: InfographicWith your team make a project poster or infographic to share with the class that shows the major steps in the running of the project, where blunders occurred, and what this teaches about future project management projects.Present your project to the class.
project management ( Task 7)
ask 7 ClosureClosure is the final stage of the project management cycle. How you close out the project and report the succ …
project management ( Task 7)
ask 7 ClosureClosure is the final stage of the project management cycle. How you close out the project and report the success of the project to the customer is important.Investigate closing the project.WatchComplete the Lynda.com tutorial Project Management Fundamentals Section 6 on closingInvestigate documenting and preparing close out reports.Complete the Lynda.com tutorial Project Management Fundamentals Section 6 closing reportsWatchInvestigate closing contracts and accounts.Complete the Lynda.com tutorial Project Management Fundamentals Section 6 closing contracts and accounts.Make a quick chart that shows the steps that must be included in closing a project.
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