(Mt) – SEU Management and External Threats to The Business Question

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View attached explanation and answer. Let me know if you have any questions.IntroductionLocated in Riyadh, the capital of Saudi Arabia, the company’s headquarters provideservices to customers across the world. When a meeting was held on April 21, 1998, it wasdecided to establish the Saudi Telecom Business. The majority of it was constructed for thebenefit of the Saudi people. STC is a large phone manufacturing firm in the Middle East,employing thousands of people in the region. The company has achieved its primary goal ofproviding communication services to a number of African nations, namely those in the MiddleEast and North Africa, and has done so successfully. In response to its rapid expansion, the SaudiTelecom Company currently provides services to all of the countries that make up the GulfCooperation Council (GCC). In terms of revenue, net income, and earnings per share, thecompany has a significant competitive advantage in the telecommunications industry of the GulfCooperation Council (EPS). (Bagadeem, 2021) In addition to serving as a source of revenue anda means of communication, hundreds of thousands of individuals have utilized it to do work forthem on a worldwide scale. Saudi Telecom Company provides a variety of goods and services,including as video streaming and pre- and post-paid contracts, to its customers worldwide. Theseincidences occurred in accordance with the company’s goal of meeting or surpassing theexpectations of its consumers, which was met. The Customer Experience Management Award, tobe presented in 2020, will be given to the telecom business that provides the greatest customerservice in the nation.SWOT AnalysisStrengthAs a populous location, the Middle East provides STC a competitive advantage in themarketplace. The corporation earned more money in 2018 than it did in 2019, according to aresearch published in 2020. Furthermore, they control 75% of the Saudi market, ensuring thatthey have a substantial amount of market domination. A combination of acquisitions of existingservice providers and strategic relationships with service providers in other countries, especiallyKuwait, allowed STC to enter the North African market. (Al-Kahtani, 2018; Al‐Adaileh &Al‐Atawi, 2011)STC provides traditional landline and mobile phone services, as well as digital services,to its customers. Through the breadth of services offered by STC, they are able to interact with adiverse group of clients, even those who are not interested in purchasing a specific item. Whileperforming their duties, employees may get further knowledge about the company’s goods.Additionally, offering a diverse variety of services ensures that the company is not dependant ona single product or service.Third, STC has a strong reputation in the Arab market and is well regarded by its peers.For the second year in a row, STC has been placed second in the Arabian Brand Financerankings, which are published annually. It came in second place, behind only Saudi Aramco. TheSTC Group is the most successful digital firm in the Middle East and North Africa, according toa Forbes list of the world’s top 100 digital companies. STC’s development across the Middle Easthas been assisted by the goodwill of its stakeholders as well as the strength of its brandawareness and value. This is how it was able to fulfill its goal.WeaknessesDespite the fact that STC leads the Middle East and has a significant market share inSaudi Arabia, the company’s worldwide performance has been dismal in recent years. Forstarters, the firm does not have a worldwide presence, which means that it can only reach acertain audience. Furthermore, the goods of the corporation may have a tough time finding amarket outside of the Middle East, where they are manufactured. If regional markets fail, theircompany may incur financial losses regardless of how important the Middle East is to theirsector. If the corporation has operations in Europe, Africa, or North America, the corporationmay still be able to do business in those regions of the world. (Alshahrani, 2022; Arab News,2022; VMware, 2022)OpportunitiesThe demand for phones, particularly smartphones, is a significant concern. If demandcontinues to develop, they may be able to save money while still thriving as a telecomsorganization. As technology advances and the internet becomes more widely available across theglobe, communication services become more important, leading in an increase in the demand forthem. Consequently, firms are compelled to adopt a variety of steps in order to maintain highprofit margins, which ultimately leads to market growth. aSTC also has a strong presence in the Middle East, which enables them to communicateand collaborate with businesses from all over the globe in order to expand their global reach. Toname a few examples, STC worked with Nokia ahead to the introduction of its 5G network in2018, in order to increase the brand’s global exposure and recognition.As technology advances, so does the size of the industry. There will never be asatisfactory solution for the market, no matter how much technological progress is made, and thispattern will continue indefinitely. STI has been able to expand its operations in the Middle Eastas a result of changes in customer behavior brought about by technological advances. When theshift from 4G to 5G happens in portions of the Middle East, they may be among the first toprovide 5G services in certain locations.ThreatsBusinesses compete on a worldwide scale in the vast majority, if not all, cases.Increasingly, Europe and other regions of the globe are getting interested in the Middle East’scommerce, which has been controlled by Arabs for decades. Large firms, such as STC, aprevious global leader, have suffered as a result of this. Because of their alliance, STC and Nokiawould have had a considerably more diffi…

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